Sometimes things jar when you first see them. I see this a lot with dashboards that I help design (or redesign). People become very wedded to both the look – but more crucially they are wedded to the logic of how something is laid out.
- There’s not enough geographic information on here..
- Passengers want it to look like a proper map…
- People will find it confusing….
- I don’t like it..
- People resist change (really Sherlock? I hear you say, but it’s true irrespective of merit)
- The best solution may involve some loss of information or detail – but improve on clarity and simplicity
- The best solution may only cater to one function – so you may upset some people who used it for something else (just make sure there aren’t too many of these!)
- Colour coding, good layout and visual clarity are valued more highly than you would establish through “just asking” a prospective client – often people don’t realise how much better things can be until they see them.