data

Using data to become a millionaire

By Bernie | December 5, 2011

It’s hard to believe, but many companies still see the data they collect as “a drain on IT systems” I really recommend reading this item on the couple behind the Tesco Clubcard scheme. It’s a brilliant tale of using high quality data to give a huge competitive advantage (“it is estimated that since its introduction…

Digital Watch - is it any quicker?

Graphs, your choice of watch and how not to get eaten.

By Bernie | April 11, 2011

I can still remember how excited I was when, aged 7, I got my first digital watch. It was clear to me that digital watches, with their accuracy and lack of complicated hands, were going to conquer the world. So why am I here 33 years later with an analogue watch? Surprisingly it’s to do…